Agile-Like Marketing Sprint

I wouldn’t consider Magnetic a true agile marketing shop. However, we use a lot of agile principles in executing marketing programs for our clients. This is an example of how we might work on a project. Each iteration allows us to focus on making an impact, while learning and staying nimble enough adapt to changing marketing conditions.

How do you execute your marketing initiatives?

Btw, if you’re interested in subscribing, we have a pretty cool digital marketing newsletter called the Whatupdate. It goes out every 2 weeks. You can learn more about it here.