On Page SEO Guide

Courtesy of: Backlinko SEO is a mix of on page and off page factors. Of course Google doesn’t provide us with a manual, so information is gleamed from what Google does tell us, from tried and true practices, experimentation and research. The above graphic is an excellent guide to the factors that we can control…

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Fun with Photoshop

Adobe having some fun with pedestrians and producing some cool content. Check out their real-time antics. If you can’t see the video, click here.  

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Digital Marketing “Holy Trinity”

If you know about Cajun cuisine then you know about the “Cajun Holy Trinity” of Onion, Celery and Bell pepper. This variation on the French Mirepoix (carrots, onion and celery), is the base for most Cajun soups, stems and sauces. The base of successful Digital Marketing is slightly different, but just as important. The Digital…

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Overused Buzzwords

Are you speaking to people. or are you trying to impress them? The words we choose can have a big impact, or their meaning can get watered-down from overuse. Take for example the word innovative. It has a great connotation, but when overused it loses much of it’s meaning. In 2012 The Wall St. Journal…

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Talking Social Media

Recently, I was invited to speak to several groups (the Triad AIGA and Entrepreneurs at HPU) about social media for business. It’s always fun meeting new people passionate about their work and endeavors. Talking about social media for business these days means you also discuss the SEO and content. The three components of digital marketing are increasingly aligned…

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